Thursday, 22 July 2010

Blind Men Also Love Barbies

Abstract of a study, titled "Blind men prefer a low waist-to-hip ratio", done by Karremans, J., Frankenhuis, W., & Arons, S. (2010), says:

"Previous studies suggest that men in Western societies are attracted to low female waist-to-hip ratios (WHR). Several explanations of this preference rely on the importance of visual input for the development of the preference, including explanations stressing the role of visual media. We report evidence showing that congenitally blind men, without previous visual experience, exhibit a preference for low female WHRs when assessing female body shapes through touch, as do their sighted counterparts. This finding shows that a preference for low WHR can develop in the complete absence of visual input and, hence, that such input is not necessary for the preference to develop. However, the strength of the preference was greater for the sighted than the blind men, suggesting that visual input might play a role in reinforcing the preference. These results have implications for debates concerning the evolutionary and developmental origins of human mate preferences, in particular, regarding the role of visual media in shaping such preferences."

Excellent. More evidence in favour of the basal instincts undergirding our mate choices that truly drive the media, rather than the often asserted opposite that socialization shapes everything. Of course, socialization has a huge part to play in skewing us towards the trends of the culture we live in. But the origins of media content don't just sprout out randomly.

There's always a rhyme and reason. Everything is traceable back.

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